CLIENT : BIOCOOP
AGENCY : Fred & Farid 
YEAR : 2015


Biocoop is the leader of organic food retailers in France. In 2015 the brand decided to prove its commitment to its philosophy by creating the most eco-friendly campaign ever. But what is being eco-friendly on social networks ? Introducing Recyclable Tweets, the first twitter campaign made without writing a single tweet. 
CLIENT : BIOCOOP
AGENCY : Fred & Farid 
YEAR : 2015
CCO : Fred & Farid
ECD : Olivier Lefebvre, Benjamin Marchal 
CREATIVE : Matthieu Bouilhot
CREATIVE : Noé Sato 
ACCOUNT DIRECTOR : Emmanuel Ferry
ACCOUNT MANAGER : Joy Arfi 
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